This morning, Creative Industries Federation and Creative England have jointly published our major new report, The UK Creative Industries: unleashing the power and potential of creativity. It is the first publication from us as the Creative UK Group and we’re really excited to share it with you. Alongside this, we have launched our new member-led campaign, #WeAreCreative.
The report and the campaign, both designed in collaboration with members, aim to show the world just how essential the UK’s creative industries really are and crucially, the incredible potential of creativity, to regenerate places, rebuild the economy, drive innovation and create jobs in all parts of the UK.
With the right investment, the UK’s Creative Industries can create 300,000 new jobs by 2025. That’s enough new jobs to employ the working age population of Hartlepool and Middlesbrough twice over.
By 2025, the Creative Industries could contribute £132.1 billion to the economy in GVA, bouncing back faster than the wider economy and driving the UK’s economic recovery.
The data reveals the incredible power of the creative sector to drive the wider economy.
New supply chain modelling estimates that prior to the pandemic, when taking into account the businesses that supply the Creative Industries, the creative sector directly supported 3.5 million – or more than 1 in 10 – UK jobs.
Covid-19 has hit parts of the Creative Industries particularly hard, including the performing arts, museums and freelancers, while the Creative Industries in Wales and the North East are projected to be slowest to recover.
This is alarming – it is precisely these parts of our sector that make the biggest impact on the wider economy.
In the run up to the Spending Review, we need to show government just how important we really are. It’s time to show to the world just how much we matter – and how much we bring to communities up and down the UK. Share content you’ve made, show pictures of your work, write a post. However you do it, remember to tag your local MP and use the hashtag, #WeAreCreative.
You have the link to the report now – share it far and wide! We would love for you to share it with your networks and help spread the word that bit further within the sector and beyond.
You can check out our social media assets on Twitter, and retweet, quote tweet – however you like!
We want to create a powerful virtual exhibition space, showing just how much the creative industries matter! Share your answer – how can creativity change the world? Get those creative ideas going using our interactive wall. Your response will join others from across the sector and become a testimony to the brilliance and diversity of the sector.
For members looking for even more, you can log into the members area.
There, you will have exclusive access to the full commissioned data from Oxford Economics, and the deeper details into the report. You will also have access to our newly published innovation paper, Unleashing Creative Innovation.
This report, the work and exploration into the sector and the opportunities it presents, is all made possible thanks to our members.
We are hugely indebted to each of you and we could not have created this campaign or this report without you. Whether you inputted directly into the report and campaign, or are able to spread the report or campaign on social media, thank you.
We know that the creative industries are important. We know that they have the power to not only regenerate our country, but make a better, fairer world for all of us.
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