Festivals Toolkit: Diversity: Family Friendly

Festivals offer a great opportunity for families to participate in and enjoy a rich variety of arts experiences. These experiences can become embedded in a family’s personal history and through that lead young people to develop a lifelong relationship with your organisation and with the arts. It is vital therefore that the particular needs of family audiences are integrated into your programming and your marketing.

Arts Council England has published a Family Friendly Toolkit  that explores and outlines the several ways in which arts organisations can contribute to family life through shared entertainment, leisure and learning. This initiative is central to its policy for ensuring that the early experiences that young people have of the arts play a role in developing lifelong participation in the arts.

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